What is Google Map Pack? For local search engine optimization (SEO), building authority in the Google Map Pack is essential. A highly sought out feature, the Map Pack features the location-based results that appear on the first search engine results page (SERP) alongside other high-ranking links. By using Google Map Pack, brands can easily…
Mainstream dialogue around teenagers and cannabis is callous at best. Drug reform critics often leverage teenage drug consumption to justify prohibition and the War on Drugs to push back against any progressive drug reform policies. Lawmakers — who are otherwise concerned with social equity — often succumb to anti-plant critical pressure and water down cannabis…
What Should Your SEO Budget Look Like in 2022? It can be challenging for some to dive into search engine optimization (SEO), but if you’re looking for a new way to amplify your business, SEO may be the right choice for you. This year, we’re banking on SEO to separate companies that perform well…
As marketing professionals representing clients in the cannabis and psychedelic spaces, we know firsthand the stigma of association. These industries are rife with misconceptions, and a handful of team members at our cannabis and psychedelic agency are ready to quash some of these myths. Cannabis marketing professionals are just that — Professional Good Highdeas…
More commuters are urgently opting for greener options on the road given the climate change crisis. Many who can afford to make the switch turn to electric automobiles to reduce their personal carbon footprint. While Tesla has been a leader in green technology and electric cars in recent years, they’re no longer the only electric…
Drug policy advocate Wilfred Maina plays an important role as an Account Coordinator on the cannabis and psychedelic PR team at NisonCo Marketing. He joined the team in April 2021, bringing his prior experience guiding educational and marketing initiatives for cannabis companies. Wilfred advocates for changing attitudes on cannabis in his home country of Kenya…
Do you have a local business looking to draw customers in from a specific region? If yes, then local search engine optimization (SEO) may be the best type of SEO for you to focus on. Yoast describes local SEO as the practice of optimizing your website for a specific local area, and if you have…
Whether you’re a seasoned investor, a novice trader, or just an interested bystander, crypto and blockchain technology have made waves this year that have captivated the attention of the public at large. At NisonCo we enjoy monitoring the cryptocurrency markets and news, and are proud to be part of shaping an emerging industry that we…
2022 is nearly here, and we’re ready for some change of scenery. The cannabis industry could see some massive changes throughout the new year, so we decided to have some fun with it and make predictions about what’s to come. Last year, we pondered what might happen in the cannabis industry under the new Biden/Harris…
With the new year approaching, it’s time to look ahead to future cannabis content writing strategies. What SEO trends can cannabis content writers look out for? What SEO tips can marijuana content writers incorporate now to improve strategies before the new year begins? Read on for our top 2022 tips for cannabis SEO content…