email marketing

  This month, Michelle Melton, one of NisonCo’s public relations account managers, joined us for a conversation. She took the time to talk with us about communication, persistence, and what exactly “pitching” is.    Hi Michelle! Could we start with your location, your role, and your background? Michelle Melton: Yeah! I live in New York…

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  1. Digital and Traditional Cannabis Public Relations What is the difference between digital and traditional media?  The internet has revolutionized the methods of media creation and delivery. Traditional media is mass communications created before the advent of the internet: print media, television and films. The internet allowed the development of digital media outlets: social…

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Are you an accountant looking to grow your client list and online presence?  Whether you specialize in personal tax accounting, business tax accounting, bookkeeping, payroll or other sectors, you need to make sure you’re using targeted Search Engine Optimization (SEO) keywords to gain domain authority and show up on search engines. With 56% of consumers…

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  NisonCo is excited to continue a series of interviews with the incredible employees here at the agency. This month, we talked to Managing Editor and content creation team leader Marissa Smith. Marissa discusses finding and embracing your passions, creating your own role at a company, and getting your hands dirty in the garden, too.…

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  In the digital world, there are tons of different techniques using digital marketing to promote your dispensary. There’s email marketing, influencer marketing, social media marketing, website SEO, and public relations, to name but a few. While there are many options to choose from, the main point is to opt for a digital marketing plan,…

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