NisonCo is excited to continue a series of interviews with the incredible employees here at the agency. This month, we talked to Managing Editor and content creation team leader Marissa Smith. Marissa discusses finding and embracing your passions, creating your own role at a company, and getting your hands dirty in the garden, too.…
It’s no secret that the people are what make a company, and that’s especially true in a community-centered field like cannabis. This month, we’re highlighting Dallas Evelyn, who fills a business development role here at NisonCo and works out of Atlanta, Georgia. Read on for a Q&A with Dallas about his role at NisonCo, how…
Nonprofit organizations are a vital part of our society. They provide important services and support to people in need, and they play a crucial role in our communities. However, to be effective, nonprofit organizations must use SEO to help their efforts. SEO is essential for two reasons. First, it helps nonprofits reach more people online.…
My name is Chris and I’m a new Staff Writer at NisonCo. It took me years to learn this lesson: the path to career success is paved with a compelling personal brand. Every successful professional I know has effectively established and communicated a personal brand. A personal brand communicates trust in a professional’s experience and…
As marketing professionals representing clients in the cannabis and psychedelic spaces, we know firsthand the stigma of association. These industries are rife with misconceptions, and a handful of team members at our cannabis and psychedelic agency are ready to quash some of these myths. Cannabis marketing professionals are just that — Professional Good Highdeas…
Drug policy advocate Wilfred Maina plays an important role as an Account Coordinator on the cannabis and psychedelic PR team at NisonCo Marketing. He joined the team in April 2021, bringing his prior experience guiding educational and marketing initiatives for cannabis companies. Wilfred advocates for changing attitudes on cannabis in his home country of Kenya…
Since 2013, our cannabis PR and SEO firm has worked with over 150 cannabis companies and is constantly expanding into other fields, including cryptocurrency/blockchain PR and vegan and plant-based PR. Our mission is to build trusting relationships with members of the media in order to advance inclusive and sustainable social policies while ethically monetizing our…